Description
We Will Guide You To Understanding And Improving The Laser Patient Experience
Satisfaction with treatments received; laser referral and loyalty programs
Your Laser Marketing
External - creating awareness and educating prospects o Internal - point of sale, loyalty, education, consultations
Staff Laser Knowledge and Training
Clinical understanding and experience - achieving excellent outcomes o Sales training, to improve close % in patient consultations
Laser Technology Mix
Correct lasers (brands / wavelengths / models) to achieve the goals of
your laser business model
The Financial Performance of Your Investment in Cosmetic Lasers
Laser Profit - we deliver a monthly P/L statement on each laser you own - you will know if your lasers are profitable every month o We execute methods to increase the ROl on your laser investments
Are you ready to increase your laser profits by $10,000 a month? $20,000 a month? More?
Laser Marketing Resources
We Have The Laser Marketing Resources to Help You Increase Laser Revenue & Profits!
Our Laser Marketing Resources Are CUSTOM DESIGNED Specifically
For The Needs of Your Practice and Your Patients
MARKETING PLAN livernal (Point of Sale) Laser Marketing
• Wall Art - Educate your patients with elegant laser treatment information
• Laser Floor Banners - Catch the attention of waiting patients
• Patient Education Brochures - Take home laser information
• Laser Handout Postcards - Give one to every patient with special laser treatment and package offers!
• Counter Displays - Place in every room to generate interest in laser treatments
• Before and After Photo Books - Beautifully customized to your practice
Your best tool to sell laser treatments!
• Laser Treatment Gift Cards - Gift cards are immediate cash revenue producers - our laser gift card program is the best in the industry - patients love them!
Laser Patient Referral and Loyalty Program
• New Laser Patient Referral and Loyalty App - Generate new patients, build loyalty, referrals, and increased spending by current patients
External Laser Marketing
• Direct Mail (postcard) Laser Campaign - Build your laser business by promoting your laser services to local towns and neighborhoods
• Complimentary Business Loyalty Program - Generate referrals from local businesses that have the same client base as your practice
Digital Laser Marketing
• Laser Content for Your Website - text, images, videos and more
• Laser Email Campaign - Design and send (execution) with results reporting
• Pay Per Click (PPC) - Google AdWords laser marketing campaigns
• Laser Search Engine Optimization (SEO) - Be the #1 search result in your market for laser treatments!
• Digital Press Releases - Promote your laser treatments to all local digital media outlets!
• Laser Social Media Marketing - Generate laser patient leads from social media
Staff Laser Training
• Laser Sales Training - Improve your knowledge of laser treatments. Increase your confidence in answering laser questions and in selling laser treatments & packages
• Laser Clinical Training - Light Theory, laser physics, hands on, live model treatments - the better laser clinical outcomes you deliver, the more happy laser patients!
Laser Event Campaign
• Million Dollar Laser Campaign - Complete turnkey management of revenue producing laser events - generate excitement and immediate revenue from your lasers.
We handle all of the details to guarantee your success!
Benefits of Having and Executing a Laser Business Plan
• Have a roadmap to success to virtually guarantee your clinical and financial success with your lasers
•Apply financial discipline to the most expensive capital investment in the practice (your cosmetic lasers) - monthly laser profit/loss statement, cash flow statement
• Make smart strategic decisions regarding laser operation, ownership, etc.
• Set priorities with laser ownership
• Manage change with the utilization of your cosmetic lasers
• Develop accountability with your team interaction with laser and laser patients
• Align the goals of laser ownership with the goals of your practice